Not All Heroes Wear Capes

Not All Heroes Wear Capes

Updated Aug 10, 2020 at 01:25PM EDT by Matt.

Added Nov 14, 2018 at 04:57PM EST by Matt.

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About

Not All Heroes Wear Capes is a catchphrase used to describe everyday people who do good deeds, indicating that people in reality, rather than fictitious superheroes, are capable of courageous behavior. The phrase is often used in sarcastic or humorous contexts for individuals have done something mundane, foolish or worthy of admiration.

Origin

The earliest known usage of the phrase comes from a t-shirt for the computer company Compaq. The shirt features the phrase on an image of a shirt pocket filled with pens (shown below).[6]


COMPAQ Not all heroe wear tights and a cape.

Another early example was posted on the now-defunct blog "ifo Apple Store,"[1] a news source specifically for updates about the Apple technology company's retail store, on April 28th, 2008. That day, they reported that Apple Store would be updating their uniforms. Among the changes, Apple hardware repair technicians, know as Geniuses, would be receiving shirts that read "Not all heroes wear capes."

Two weeks later, on May 14th, 2008, Flickr[2] user Dan Moren posted a picture of the shirt. the post received more than 1,700 views in 10 years (shown below).


Not all heroes wear capes.

Spread

On April 15th, 2015, Redditor [3] SickCambos posted an image macro of Good Guy Greg. The thread was titled "Not All Heroes Wear Capes." The post received more than 21,000 points (88% upvoted) and 275 comments (shown below, left).

The following year, Domino's Pizza's verified Twitter [4] account posted an image of Domino's employees with the caption "Not all heroes wear capes. Thanks to our team members around the world. #EmployeeAppreciationDay." The post received more than 90 retweets and 225 likes in nearly three years (shown below, center).

Later that month, on March 19th, competing pizza chain Pizza Hut released a video entitled "Not All Heroes Wear Capes." Within three years, the video has received more than 78,000 views (shown below, right).


Not all heroes wear capes Uploaded Sep 14 2015 Next Post 〉 RUNNING TO CATCH BUS BUS DRIVER PULLS UP TO ME AND SAYS I'M NOT GONNA MAKE YOU RUN ON A MONDAY" mgflip.com Domino's Pizza @dominos Not all heroes wear capes. Thanks to our team members around the world. # EmployeeAp preciation Day

On June 16th, 2017, the band Owl City released a video for the song "Not All Heroes Wear Capes." Within two years, the video received more than 4.6 million views (shown below).

On November 2nd, 2018, American record producer Metro Boomin released his debut album Not All Heroes Wear Capes. The album debuted at number 1 on the Billboard album charts.[5]



Various Examples


NOT ALL HEROES WEAR CAPES not all heroes wear capes Man On LSD Saves Dog From Imaginary Fire NOT ALL HEROES WEAR CAPES memegenerator.net
NOT ALL HEROES WEAR CAPES Not all heroes wear capes Wisconsin Man Throws Beer Bottle At Bartender When She Changes Black Sabbath To Christmas Music B2 UNITED BUSINESS HAMMOCK Not all heroes wear capes mematic.net

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