Raw Water

Raw Water

Updated Jan 03, 2018 at 01:21PM EST by Jill.

Added Jan 03, 2018 at 12:25PM EST by Matt.

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Raw Water is natural, unfiltered water collected from rain, the ground and bodies of water. Unlike treated water from a tap or bottle, this water does not include chemicals, such as fluroide. Additionally unlike traditional methods of obtaining pure water without chemicals through reverse osmosis, there is no sterilization processes which means it also contains microorganisms. In 2017, raw water became the subject of criticism after companies such as Live Water began selling untreated water, which some experts say could be dangerous to consumers.


On September 8th, 2017, the "raw water" startup Live Water published a video on YouTube [12] explaining their process and history. The video (shown below) received more than 14,000 views in less than four months.

On December 29th, 2017, the New York Times[1] publsihed an article entitled "Unfiltered Fervor: The Rush to Get Off the Water Grid." The piece focused on "Live Water," a water company that sold unfiltered, untreated, unsterilized spring water for $36.99 for 2.5 gallons.

The company, founded by Mukhande Singh, began in 2014, when Singh began selling spring water in Culver, Oregon. In the article, Singh states that he believes public water is "toilet water with birth control drugs in them." He also questions the inclusion of fluoride in tap water. He says, "Chloramine, and on top of that they’re putting in fluoride. Call me a conspiracy theorist, but it’s a mind-control drug that has no benefit to our dental health."

Additionally the piece showcased other companies in the Raw Water movement, including Maine's Tourmaline Spring and Arizona's Zero Mass Water. According to the Times, these companies have raised more than $20 million in venture capital.


Shortly after the article people online, began mocking the idea of drinking untreated water. Twitter [2] user @biocuriosity quote the article, particularly the quote from another Silicon Valley health company "Juicero ":/memes/events/juicero-juicer-controversy. They tweeted, "you guys this story about “raw water” is so funny, every sentence is a gift." The post (shown below, left) received more than 80 retweets and 200 likes in less than four days.

Others criticized the price of the water. Twitter[3] user @Jason tweeted (shown below, center), "If you’re spending $36 on two gallons of 'raw water' you’re an idiot."

On January 3rd, following the publication of a piece in Business Insider[4] that details a price increase in raw water, the Times' article author Nellie Bowles tweeted,[5] "What have we done" (shown below, right). Bowles quoted the Business Insider piece, which showed a price increase from $36.99 to $60.00.

you guys this story about "raw water" is so funny, every sentence is a gift mobile.nytimes.com/2017/12/29/din... quite as refreshing," he said. "Now is that because I saw it come off the roof and anything from the roof feels special? Maybe." he most prominent proponent of raw water is Doug Evans, a Silicon Valley entrepreneur. After his juicing company, Juicero, collapsed in September, he went on a 10-day cleanse, drinking nothing but Live Water. "I haven't tasted tap water in a long time," he said Before he could order raw water on ed If you're spending $36 on two gallons of "raw water" you're an idiot nytimes.com/2017/12/29/din. NellieBowles for this early contender for the "most loathsome of 2018" award. Grocery, a cooperative in this city's Mission District, one brand of water is so popular that it's often out of stock. But one recent evening, there was a glittering rack of it: glass orbs containing 2.5 gallons of what is billed as "raw water" _unfiltered, untreated, unsterilized spring water, $36.99 each and $14.99 per refill, bottled and marketed by What have we done read.bi/2EJDFjH Melia Robinson/Business Insider Rainbow Grocery is expecting a new shipment of Live Water on January 4 The cost of a 2.5 gallon jug increased from $36.99 to $60.99 since The Times' article published. While the price includes the glass container, a refill costs only $14.99, according to The Times.

Others online mocked the appearance of the Live Water founder Mukhande Singh, who in the article appears seated on piece of beach wood staring at the ocean. Twitter[6] user @notwokieleaks posted the pictures (shown below) along with the caption "Raw water enthusiasts look exactly like I expected."

Raw water enthusiasts look exactly like l expected


Some publications have reported that drinking "raw water" can be dangerous. Food-saftey expert Bill Marler told Business Insider that "Almost everything conceivable that can make you sick can be found in water." The article also reports that drinking "raw water" can can "spread bacteria and diseases including cholera, E. coli, Hepatitis A, and Giardia."

Media Coverage

Several media outlets covered the health trend and the adverse effects, including USA Today,[8] The Guardian,[9] Ars Technica[10] and more.

On January 3rd, Twitter[11] published a Moments page to archive the response to the articles and price increase.

Search Interest

External References

Recent Videos 1 total

Recent Images 4 total

Top Comments

Commodore V
Commodore V

While your at it you can buy my Quality™ Viper Oil. Guaranteed to make you fit, cure all your ails, and make you smarter. It costs only $200 per liter, and that's a bargain!

It may not be supported by science, but big pharma is just a scam.

Jill Moderator

Added bit to classify that there is no sterilization process and the water contains microorganisms in the about section. Normally I'd go with "potentially contains them" but to quote the New York Times article:

He [Mr. Singh] said “real water” should expire after a few months. His does. “It stays most fresh within one lunar cycle of delivery,” he said. “If it sits around too long, it’ll turn green. People don’t even realize that because all their water’s dead, so they never see it turn green.

This is impossible if the water has no living things in it. The mindset going is the presence of microorganisms in the water is being billed as: "It's not a flaw, it's a feature."

Not to mention because it goes through no filtration, there could be other harmful non-biological contaminants way worse that fluoride in there.


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