Mario's Nipples

Mario's Nipples

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Updated Aug 25, 2019 at 08:07AM EDT by andcallmeshirley.

Added Sep 14, 2017 at 10:38AM EDT by Matt.

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Mario's Nipples refers to a series of photoshops and jokes based on a promotional image from the video game Super Mario Odyssey in which the title character's nipples can be seen.


On September 13th, 2017, the official Twitter[1] account for the Nintendo video game company tweeted a promotional image of their upcoming title Super Mario Odyssey. In the picture, the character Mario can be seen shirtless and with his nipples exposed. The post (shown below) received more than 2,300 retweets and 7,400 likes in 24 hours.

Nintendo of America @NintendoAmerica Explore the frozen fields of Shiveria in the Snow Kingdom & the sunny shores of Bubblaine in the Seaside Kingdom irn #SuperMarioOdyssey!


Shortly after the picture was released, people on Twitter began reposting the picture. The tweets (shown below) joke about numerous changes to Mario's character as well as Nintendo's direction with the new game.

Weird how Mario quits working and suddenly he's happier than he's been in years those things can't be related Super Mario Odyssey will be rated M for Mario's N------ worldwide. #Nintend°Direct ok nintendo we get it

That night, others began photoshopping the image into other scenarios. Twitter[2] user @ben_rosen added the picture of Mario to an infamous pornographic Tweet liked by Senator Ted Cruz. The post (shown below) received more than 800 retweets and 2,400 likes in 24 hours.

ted Tweets Following Followers Likes 19.4K 7,740 3.01M 1,248 Follow Likes Ted Cruz @tedcruz Sexuall PostsSexuallPosts Sep 10 Father of two, @heidiscruz's husband, fighter for liberty. Representing the great state of Texas in the U.S. Senate. Houston, Texas θ Joined March 2009

Throughout the evening, more people on Twitter photoshopped the picture of Mario into other settings (shown below).

mario has covered up his tibal tattoo ribale endo BOY ADM The Body Issue, ESPN Magazine, October 2017 i improved mario's shirtless model, hire me nintendo

The photo also \ appeared on Tumblr. That night, Tumblr[3] user naols-x3 photoshopped picture of the cartoon character SpongeBob SquarePants licking the shirtless Mario's stomach. The image (shown below) received more than 360 notes in under 24 hours.

Several media outlets reported on the reaction to Mario's nipples, including Kotaku,[4] Uproxx,[5] Entertainment Weekly[6] and more. Additionally, Twitter[7] published a Moments page regarding the response to Mario's nipples.

Mario Odyssey looks great

Nintendo Response

On February 5th, 2018, Nintendo posted to YouTube an interview with Super Mario Odyssey producer Yoshiaki Koizumi discussing some questions fans had about the designs of the characters. Among the topics broached was Mario's nipples, and why doesn't Mario have a belly button. “Well to be perfectly honest, I didn’t really expect that to be a topic among fans,” Koizumi said. “Once I heard that people were talking so much about Mario’s belly button, it made me start to think about whether we should revisit the topic on the design side.” Additionally, Koizumi confirmed that the mushroom on Toad's head was in fact an extension of his head and not a hat, as it appeared in The Adventures of Super Mario Bros. 3. The story was covered by Polygon.[8]

The story and reveal that Toad's mushroom was his head in particular generated strong responses on Twitter. Twitter user @SheaSerrano tweeted "TONIGHT WE RIOT," gaining 1,200 retweets and 4,800 likes (shown below, left). Twitter user Nibellion joked that a recent drop in the stock market was a result of the news, gaining 7,200 retweets and 16,000 likes (shown below, right).

Shea Serrano Following @SheaSerrano TONIGHT WE RIOT Polygon@Polygon Nintendo confirms that Toad is not wearing a hat. That's his head. 2:33 PM-5 Feb 2018 Nibel @Nibellion Follow ) 、/ What the f--- have you done Nintendo Polygon . CNBC Now Folgen olgen Nintendo confirms that Toad is not wearingREAKING: DOW PLUNGES 1500+ POINTS hat. That's his head. -6.12% ▼DJI "-1,56290 23,958.06 NYSE 903-5Feb 2018 S. Felb. 2018 4:22 PM-5 Feb 2018

Various Examples

Woah! Look what happens if you zoom right in on Mario's n------ mario = nips detailed fe character no nips nintendo explain Loving the new direction Nintendo is taking with shirtless Mario.
The water in Mario Odyssey is cold Baywatch (2017) Upon further inspection, Mario has been shirtless before...but DIDN'T HAVE N------ He GREW n------ for Odyssey. Story of the

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