Very Quick, Very Effective

About

Very Quick, Very Effective refers to an exploitable video meme format in which former American professional wrestler Dan Severn gives a self-defense Judo technique tutorial in which he flips a guy and kicks him out of frame, saying, "Very quick, very effective" after. The video went viral in April 2024 on TikTok, YouTube and Instagram being used via green screen alongside object-labeling captions about situations in which a person is trying to solve a problem quickly or get rid of something.

Origin

It is not clear when the original video of American professional wrestler Dan Severn showcasing how to do the "Tomoe Nage," a Judo self-defense technique, was posted online. However, on April 21st, 2024, the earliest known usage of the clip as an exploitable in a meme was uploaded by TikTok^[1] user @officerralph, who added the object-labeling caption "when the driver has warrants and refuses to get out of the vehicle." The post (shown below) amassed more than 16,300 likes in a week.

Spread

The video quickly spread on TikTok, as users added Severn's judo move alongside captions about solving problems or dealing with stressful moments. For instance, on April 28th, 2024, TikTok^[2] user @chess used the exploitable for a chess strategy video using the bishop (shown below, left), which amassed more than 44,000 plays and 2,300 likes in a day.

On April 22nd, TikTok^[3] user @nickyphysique posted the "very quick, very effective" video accompanied by the caption "how to properly claim a machine someone is hogging at the gym." The post (shown below, right) received over 5,900 plays and 90 likes in a week.

Various Examples

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Search Interest

Unavailable.

External References